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Interesting Infographics: Create a Killer Social Media Strategy

Interesting Infographics: Create a Killer Social Media Strategy

Louis Foong December 9, 2016 0

Facebook, Twitter, Snapchat, Instagram, Periscope, LinkedIn … the list of platforms used by marketers goes on and on. Why the intense focus on social media marketing these days? It’s where your customers are: 74%

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10 Productivity Hacks to Transform Any Business Meeting

10 Productivity Hacks to Transform Any Business Meeting

Louis Foong December 2, 2016 0

I wanted to talk about something a little different today – it’s an issue that almost every business has to deal with at some point or another and many businesses deal with on a

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11 Simple Steps to Boost Your Organic Click-Through Rates

11 Simple Steps to Boost Your Organic Click-Through Rates

Louis Foong November 25, 2016 0

Your content marketing may be worthy of Shakespeare, but if you’re not able to snag high click-through-rate (CTRs) then it probably isn’t doing your company much good. After all, the point of great content

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Interesting Infographics:  How to Calculate Your Marketing Budget

Interesting Infographics: How to Calculate Your Marketing Budget

Louis Foong November 18, 2016 0

It can be tough for a business to work out how much they should be spending on marketing. Businesses at different levels of maturity have different needs when it comes to marketing strategies and

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Why Customer Data Should Shape Your Marketing Strategy

Why Customer Data Should Shape Your Marketing Strategy

Louis Foong November 11, 2016 0

Imagine yourself out for dinner with a friend or loved one. You visit a small pizzeria that just opened in the neighborhood. Let’s say the food is incredible – quality ingredients, great presentation. But

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Interesting Infographics:  Converting Chats to Sales

Interesting Infographics: Converting Chats to Sales

Louis Foong November 4, 2016 0

While live website chats are most commonly looked at as a customer service tool rather than part of the B2B lead generation process, savvy businesses have begun to look at them as also offering

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Email Deliverability: The Path to Your Subscriber’s Inbox

Email Deliverability: The Path to Your Subscriber’s Inbox

Louis Foong October 28, 2016 0

What’s keeping your emails out of your prospect’s inbox? And how can you fix it? How often do you actually skim through your spam folder, checking to see if it contains anything interesting? My

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Interesting Infographics: Customer Experience Analysis – Retain Your Revenue!

Interesting Infographics: Customer Experience Analysis – Retain Your Revenue!

Louis Foong October 21, 2016 0

I know I normally discuss B2B lead generation but customer experience and retention is also an important topic both for myself and our clients. For a change of pace today , I thought you

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Interesting Infographics: Email Marketing Stats to Blow Your Mind

Interesting Infographics: Email Marketing Stats to Blow Your Mind

Louis Foong October 14, 2016 0

Though social media is a useful tool that is increasingly gaining importance when it comes to digital marketing, there is no guarantee that all of your customers will have a Facebook, Snapchat, or Twitter

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8 Reasons to Start a Full-Scale Digital Marketing Campaign

8 Reasons to Start a Full-Scale Digital Marketing Campaign

Louis Foong September 30, 2016 0

One of the main themes of this blog is B2B marketing and lead generation (as you may have noticed.) I know that many readers have already spent a lot of time developing their brand

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