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Inbound Marketing Trends You Don’t Want to Ignore
Need to revitalize your inbound marketing strategies? Read the article below for a collection of resources highlighting important dos and don’ts that could be the game changer. Share some of your inbound marketing tips with
Read More »Interesting Infographics: Inbound Marketing 101
In keeping with the theme of “back to basics”, now that we have seen the 5 principles of lead generation, Impact Branding & Design LLC have summarized the steps for inbound marketing. Here are
Read More »B2B Buyer Behaviour—Reflections on A Dozen Insights
The Impact of Economic Uncertainty, Increased Appetite for Information and Social Media: Analyzed in the BUYERsphere Report 2012 I’d like to start this post by saying thank you to Irving Frydman who shared with
Read More »B2B Marketing Innovation: How to Create Value for Customers, Build Engagement Online and Be Creative with Content
Most mid-level managers of B2B organizations know what they expect to hear from the C-Suite in a run up to performance target deadlines—“Let’s try to be innovative; let’s do something different.” This is a
Read More »LEADership Articles Worth Reading – August 10, 2012
Read some of the lead generation and marketing articles I have rounded up below that we think are worth a read. Enjoy! The 5 Types of Prospects You Meet Online, and How to Sell
Read More »Interesting Infographics: Marketing Comparisons
I recently discussed the question “Who is winning between traditional and digital marketing” , so I thought it would be appropriate to highlight some interesting infographics that help us compare the different types of
Read More »ALEA’s SEO Journey—Strategies that Worked for Us
Lessons from the B2B Internet Marketing Trenches I’m a self-professed “foodie”—passionate about tasting new cuisine styles, adventurous about experimenting with everything, from Sushi to barbecues to Tapas, and totally unabashed with my zany streak
Read More »LEADing Numbers: Featuring Marketing Priorities
Continuing our weekly feature of LEADing Numbers: 1. Top Three Priorites for US Marketers in 2011 are: improving segmentation and targeting, integrating into social channels, leveraging social data and increasing relevancy via dynamic content.
Read More »Ways to Leverage Video Marketing for B2B
A Guest Blog Post by Internet Marketing and Social Media Expert, Liana Ling I hope you enjoyed reading my guest post last week, the first in a short series on Internet marketing and social
Read More »SEO Fundamentals – Separating Jargon from What Really Works!
A Guest Blog Post by Internet Marketing and Social Media Expert, Liana Ling Louis invited me to be a guest blogger for a short series to share some insights into Internet marketing and social
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