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Revealed: Proof That B2B Email Marketing Actually Works

Revealed: Proof That B2B Email Marketing Actually Works

Louis Foong December 27, 2013 1

If you need more evidence that email marketing works in the B2B industry, this infographic by Position² will surely have you convinced. Position² reveals intriguing information based on 2013 statistics. For example, did you

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Interesting Infographics: How B2B Marketers are Using Social Media

Interesting Infographics: How B2B Marketers are Using Social Media

Louis Foong December 20, 2013 1

Although this is not a recent Infographic, I still found the takeaways for B2B marketers relevant for today and a good reminder. This infographic was released by Eloqua, which highlights survey results among 548

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Interesting Infographics: The Go-To Guide For The Best B2B Marketing Blogs

Interesting Infographics: The Go-To Guide For The Best B2B Marketing Blogs

Louis Foong December 13, 2013 2

As a B2B leader and marketer, I am certain you are aware of the importance (and impact) of continuous learning. But are you discovering new marketing tactics from the right sources? DNN has broken

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Interesting Infographics: Who Is Your B2B Buyer?

Interesting Infographics: Who Is Your B2B Buyer?

Louis Foong November 27, 2013 2

We know that understanding the behaviours of their prospects and buyers is important for a successful B2B lead generation play. But how well do you really know your B2B buyers? Earlier this year, the

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Interesting Infographics: How B2B Sales Has Changed

Interesting Infographics: How B2B Sales Has Changed

Louis Foong November 21, 2013 1

I thought it would be interesting to look at how B2B sales have changed. According to an infographic designed by the Maximize Social Media team, we need to view the internet as a “trade

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How To Have A Sexy Campaign In An Unsexy Industry

How To Have A Sexy Campaign In An Unsexy Industry

Louis Foong October 18, 2013 2

Let’s be honest here – business products lack sex appeal. This is why social media promotions in the B2B industry can be particularly tricky, which is an opposite undertaking within the B2C industry. Below,

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5 Things You Can Do To Jumpstart B2B Demand Generation

5 Things You Can Do To Jumpstart B2B Demand Generation

Louis Foong June 4, 2013 0

This past weekend was a busy one for me. A wedding in the family is enough to fluster even the most organized individuals, and I am no exception. That’s just the way it is—you

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Learn Tips for 2013 From These Content Marketing Trendsetters

Learn Tips for 2013 From These Content Marketing Trendsetters

Louis Foong February 25, 2013 0

It is important to come up with a content marketing strategy in order to get ahead. Below, you will find an interesting article on content marketing trends for 2013. Do you know of any other

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Why the Benefits of Content Marketing Trumps Advertising

Why the Benefits of Content Marketing Trumps Advertising

Louis Foong February 22, 2013 0

Content marketing has arrived and is here to stay. According to the article below, there has been a significant amount of improvements to content marketing that has rivalled and will beat out advertisement.  Should

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Maximize the Benefits From Your Content Marketing Campaigns

Maximize the Benefits From Your Content Marketing Campaigns

Louis Foong February 22, 2013 0

Using different media to get your message across, is a sure way to get the most from content marketing campaigns. Here is an article I found on 5 ways to maximize your potential to

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