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Interesting Infographics: Create a Killer Social Media Strategy

Interesting Infographics: Create a Killer Social Media Strategy

Louis Foong December 9, 2016 0

Facebook, Twitter, Snapchat, Instagram, Periscope, LinkedIn … the list of platforms used by marketers goes on and on. Why the intense focus on social media marketing these days? It’s where your customers are: 74%

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10 Productivity Hacks to Transform Any Business Meeting

10 Productivity Hacks to Transform Any Business Meeting

Louis Foong December 2, 2016 0

I wanted to talk about something a little different today – it’s an issue that almost every business has to deal with at some point or another and many businesses deal with on a

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Interesting Infographics:  How to Calculate Your Marketing Budget

Interesting Infographics: How to Calculate Your Marketing Budget

Louis Foong November 18, 2016 0

It can be tough for a business to work out how much they should be spending on marketing. Businesses at different levels of maturity have different needs when it comes to marketing strategies and

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Why Customer Data Should Shape Your Marketing Strategy

Why Customer Data Should Shape Your Marketing Strategy

Louis Foong November 11, 2016 0

Imagine yourself out for dinner with a friend or loved one. You visit a small pizzeria that just opened in the neighborhood. Let’s say the food is incredible – quality ingredients, great presentation. But

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Email Deliverability: The Path to Your Subscriber’s Inbox

Email Deliverability: The Path to Your Subscriber’s Inbox

Louis Foong October 28, 2016 0

What’s keeping your emails out of your prospect’s inbox? And how can you fix it? How often do you actually skim through your spam folder, checking to see if it contains anything interesting? My

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Interesting Infographics: Customer Experience Analysis – Retain Your Revenue!

Interesting Infographics: Customer Experience Analysis – Retain Your Revenue!

Louis Foong October 21, 2016 0

I know I normally discuss B2B lead generation but customer experience and retention is also an important topic both for myself and our clients. For a change of pace today , I thought you

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Interesting Infographics: Email Marketing Stats to Blow Your Mind

Interesting Infographics: Email Marketing Stats to Blow Your Mind

Louis Foong October 14, 2016 0

Though social media is a useful tool that is increasingly gaining importance when it comes to digital marketing, there is no guarantee that all of your customers will have a Facebook, Snapchat, or Twitter

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Interesting Infographics: How to Connect with Influencers at Conferences

Interesting Infographics: How to Connect with Influencers at Conferences

Louis Foong October 7, 2016 0

I thought that we might do something a little different this week and consider how you can leverage yours and your team’s attendance at conferences in your B2B lead generation playbook. Networking is a

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The Cost of Online v. Offline Lead Generation

The Cost of Online v. Offline Lead Generation

Louis Foong September 16, 2016 0

What’s the difference between online and offline lead generation? Aside from the obvious difference of the lead’s origin, each category of lead has their own set of costs and characteristics – and they are

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Interesting Infographics: The Potential of Social Media for B2B

Interesting Infographics: The Potential of Social Media for B2B

Louis Foong September 9, 2016 0

Social media is the digital marketing tool with the potential to give you the most bang for your buck – and it doesn’t have to cost you a cent. You already know the good

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