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5 Surprising Qualities that Make You Look Like A Demand Generation Superstar

5 Surprising Qualities that Make You Look Like A Demand Generation Superstar

Louis Foong April 16, 2013 0

Any number of surveys, polls and research studies year after year continue to show that generating high-quality leads is among the top three challenges faced by B2B marketers. In my opinion, it’s the number

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Why the Benefits of Content Marketing Trumps Advertising

Why the Benefits of Content Marketing Trumps Advertising

Louis Foong February 22, 2013 0

Content marketing has arrived and is here to stay. According to the article below, there has been a significant amount of improvements to content marketing that has rivalled and will beat out advertisement.  Should

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A Social and Personal Business Strategy

A Social and Personal Business Strategy

Louis Foong February 18, 2013 0

It is personal and it is business. Read below to learn why reaching out to consumers employs both social and personal cues, in order to be successful. Do you agree that acting personally affects

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Caution: Social Media Rules to Avoid

Caution: Social Media Rules to Avoid

Louis Foong February 18, 2013 0

Not everything you read on the internet is true. This idea also applies to what you read about B2B social media. Read below to learn more about the social media rules you should ignore.

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Building a Social Media Strategy

Building a Social Media Strategy

Louis Foong February 15, 2013 0

Being strategical when it comes to using social media as a tool, is fundamental to your marketing success. Read here to learn about how to effectively use social media, through some Best Practices. Are

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The Cause and Effect of Social Media on B2B Marketing

The Cause and Effect of Social Media on B2B Marketing

Louis Foong February 15, 2013 0

Social media plays an incredibly important role in content marketing. Read here to learn more about how social media acts as the gateway in producing meaningful B2B content. Should we just rely on social media

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8 Steps to B2B Content Marketing

Louis Foong February 14, 2013 0

Content marketing strategies require planning. Here are 8 steps that lead to successful B2B content marketing. Do you have your own ideas on how to successfully produce B2B content? Share them with us.  There

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B2B Social Media Trends of 2013

Louis Foong February 14, 2013 0

Sometimes, it can be difficult to keep up with the latest trends in B2B social media. Read here to learn more about B2B statistics on activity and spending in 2013. Do you think that

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Evolving With The Changes In Social Media

Evolving With The Changes In Social Media

Louis Foong February 13, 2013 0

The evolution of LinkedIn is upon us. Read this article to explore the truths behind social media and why accepting transformations in social media is important for the future. How do you adapt to changes

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Top 5 Questions that 7000+ Businesses Are Asking About Lead Generation

Top 5 Questions that 7000+ Businesses Are Asking About Lead Generation

Louis Foong February 12, 2013 0

—Clues from HubSpot’s Recent Marketing Benchmarks Report If one were to judge by the extraordinary mileage that Twitter got at the recent 55th Grammy Awards, one would think Twitter sponsored the whole show! I

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