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8 Facts You Need to Know About B2B Content Marketing [Infographic]

8 Facts You Need to Know About B2B Content Marketing [Infographic]

Louis Foong February 17, 2017 0

Have you and your business joined the 88% of B2B marketers that have built content marketing into their strategy? Chances are, if you read this blog regularly, you’re at least dipping your toes into

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Increase LinkedIn Engagement by 386%

Increase LinkedIn Engagement by 386%

Louis Foong February 3, 2017 0

While Facebook may have the highest profile of the current crop of social networking sites, smart marketers know that LinkedIn is an important part of their online marketing strategy. Did you know that LinkedIn’s

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The Importance of Influencer Marketing

The Importance of Influencer Marketing

Louis Foong January 20, 2017 0

These days, it’s not enough to have a hot digital marketing campaign. For all of the amazing new technologies that have popped up to help marketers reach their customers, there are also new technologies

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Interesting Infographics: Create a Killer Social Media Strategy

Interesting Infographics: Create a Killer Social Media Strategy

Louis Foong December 9, 2016 0

Facebook, Twitter, Snapchat, Instagram, Periscope, LinkedIn … the list of platforms used by marketers goes on and on. Why the intense focus on social media marketing these days? It’s where your customers are: 74%

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The Cost of Online v. Offline Lead Generation

The Cost of Online v. Offline Lead Generation

Louis Foong September 16, 2016 0

What’s the difference between online and offline lead generation? Aside from the obvious difference of the lead’s origin, each category of lead has their own set of costs and characteristics – and they are

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Interesting Infographics: The Potential of Social Media for B2B

Interesting Infographics: The Potential of Social Media for B2B

Louis Foong September 9, 2016 0

Social media is the digital marketing tool with the potential to give you the most bang for your buck – and it doesn’t have to cost you a cent. You already know the good

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How to Create the Perfect Social Media Posts – Part 1

How to Create the Perfect Social Media Posts – Part 1

Louis Foong August 19, 2016 0

Powerful social media marketing techniques It can be challenging to scale up your company’s social media presence across a variety of networks since we know there isn’t one silver bullet. A multi-channel approach is

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Interesting Infographics: When and How to Update Your Social Media

Interesting Infographics: When and How to Update Your Social Media

Louis Foong May 13, 2016 0

Like everyone else, I follow a number of companies through my social networking accounts like LinkedIn. And, like everyone else, I’ve found that a number of the brands I follow seem to have a

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How to Select Shareable Curated Content

How to Select Shareable Curated Content

Louis Foong April 8, 2016 0

As much as you might want your business’s blog or social media account to post amazing, completely original content multiple times per week, sometimes that can be unrealistic. One option is to curate carefully

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Social Media: The Largest International Expo!

Social Media: The Largest International Expo!

Louis Foong November 13, 2015 0

While many people enjoy spending time outside during the winter season, making snowmen or cross-country skiing, others feel more comfortable having cozy get-togethers indoors with friends and loved ones. Socializing online, however, is an

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